Why ColdChainSA Needs Sponsors
Running a comprehensive industry directory isn’t free. Behind this resource is:
- Technical Infrastructure: Hosting, security, performance optimization
- Content Creation: 15-20 hours / month researching, writing, updating
- Market Intelligence: Ongoing verification of 150+ businesses
- Tools Development: Calculators, guides, compliance resources
- Community Building: Connecting SA’s cold chain professionals
Annual operating costs: R50,000-80,000 before considering time investment.
Your sponsorship keeps this resource free, independent, and growing.
Transparency Matters
Our Sponsorship Principles
Sponsored content is always clearly marked. Your directory listing is evaluated by the same criteria as everyone else. This integrity is what makes the platform valuable.
What Sponsors Get
✓ Brand visibility with SA’s cold chain professionals
✓ Association with industry-leading technical resource
✓ Access to engaged audience of decision-makers
✓ Supporting development of SA’s cold chain infrastructure
What Sponsors Don’t Get
✗ Editorial influence over directory content
✗ Preferential treatment in listings or rankings
✗ Access to user data or contact information
✗ Ability to exclude competitors
Sponsorship Tiers
🥇 Foundation Sponsors (R3,500/month)
Limited to 3 sponsors – Supporting core infrastructure
Current Foundation Sponsors:
[Logo Grid – max 3]
Benefits:
- Footer logo on every page
- Prominent sponsor page placement
- Foundation Sponsor badge
- Annual report acknowledgment
- 1 co-branded article per year
📂 Category Sponsors (R2,000/month)
1 sponsor per category – Industry expertise positioning
Current Category Sponsors:
Transport & Distribution: [Logo or “Available”]
Cold Storage Facilities: [Logo or “Available”]
Equipment & Maintenance: [Logo or “Available”]
Monitoring & Technology: [Logo or “Available”]
Packaging Solutions: [Logo or “Available”]
Consulting & Compliance: [Logo or “Available”]
Training & Certification: [Logo or “Available”]
Benefits:
- Exclusive category page logo placement
- Category Sponsor badge
- Featured positioning (marked “Sponsored”)
- 1 category article per year
🔧 Resource Sponsors (R1,500/month)
Up to 10 sponsors – Making tools accessible
Current Resource Sponsors:
[Logo Grid]
Sponsorship Opportunities:
- Thermal Load Calculator – [Available/Sponsored by X]
- Cold Room Sizing Tool – [Available/Sponsored by X]
- Compliance Checklist – [Available/Sponsored by X]
- Refrigerant Charge Calculator – [Available/Sponsored by X]
- ROI Calculator – [Available/Sponsored by X]
- [Future tools]
Benefits:
- Logo on sponsored tool/resource
- Resource Sponsor badge
- Tool launch recognition
- Sponsor page placement
⭐ Supporters (R750/month)
Unlimited – Community support
Current Supporters:
[Logo Grid – organized alphabetically or by join date]
Benefits:
- Sponsor page recognition
- Supporter badge
- Annual acknowledgment
Impact of Your Sponsorship
What R3,500/month Funds
– Premium hosting for fast, secure access
– Professional email system
– SEO and performance tools
– 10-15 hours content creation
– 5 hours technical maintenance
– Ongoing market research
What R1,500/month Funds
– Tool and calculator development
– Interactive resource maintenance
– Educational content creation
– Community engagement
What R2,000/month Funds
– Category-specific content development
– Technical resource creation
– Industry research and verification
– Enhanced user experience features
What R750/month Funds
– Domain and basic infrastructure
– Security and backup systems
– Essential plugin licenses
– Community support time
Contact:
email: info@coldchainsa.com
phone: +27836251290
We’ll discuss:
1. Your sponsorship objectives
2. Best tier fit for your goals
3. Implementation timeline
4. Contract terms (minimum 12 months recommended)
Limited Availability:
Foundation and Category sponsorships have strict limits to maintain exclusivity and value.
Why Sponsor ColdChainSA?
Reach the Right Audience
– Cold chain professionals actively seeking solutions
– Decision-makers researching providers
– Technical staff looking for knowledge
– Operations managers solving problems
Association with Authority
– Founded by 8-year cold chain operator
– Physics-based technical content
– Independent, credible resource
– Growing industry influence
Support Industry Development
– First specialized SA cold chain directory
– Fills critical market gap
– Helps businesses connect
– Elevates industry professionalism
Long-term Value
– Network effects compound over time
– Early sponsors get best positioning
– Industry authority increasing
– Platform growth trajectory strong
Our Commitment to Sponsors
✓ Transparency: Clear reporting, honest metrics
✓ Quality: Professional presentation, technical accuracy
✓ Independence: Editorial integrity maintained
✓ Value: Real audience, not vanity metrics
✓ Partnership: Long-term relationships, not transactions
Questions? Contact info@coldchainsa.com
Frequently Asked Questions
Q: Does sponsorship affect directory listings?
A: No. All businesses are listed using identical criteria. Sponsors receive visibility benefits, not preferential editorial treatment. Your listing quality depends on your business information and user reviews, not sponsorship status.
Q: Can sponsors exclude competitors?
A: No. This is a comprehensive industry directory. We list all legitimate cold chain businesses that meet quality standards. Sponsor benefits are additive, not exclusive.
Q: What's the contract term?
A: Minimum 12 months recommended for brand consistency and planning purposes. Month-to-month available for Supporters tier.
Q: Can we sponsor specific content?
A: Yes, within guidelines. Foundation and Category sponsors receive co-branded articles annually. Content remains editorially independent but acknowledges sponsor support. Contact us to discuss.
Q: How do you measure sponsorship ROI?
A: We provide quarterly reports including: page views for sponsored pages/content, user engagement metrics, referral traffic to sponsor websites (where applicable), and audience demographics. We’re transparent about what we can and cannot measure.
Q: What if we want a custom sponsorship package?
A: We’re open to discussion for significant commitments (R5,000+/month). Contact us with your objectives and we’ll explore options that maintain directory integrity.
Q: Are sponsorships tax-deductible?
A: Consult your tax advisor. Sponsorships are typically considered marketing expenses. We provide proper invoicing and documentation.